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Their own front door, not a listing page
Longmeadow Estate is an accommodation and wedding venue on Victoria's Shipwreck Coast. They wanted their own website, not just a listing on someone else's platform.
A place people go straight to, not one they have to find through a booking marketplace.
Industry: Accommodation and wedding venue
Work: Logo and brand mark, website design and development, wedding brochure with automated delivery
/ longmeadowestate.com.au
The starting point: a beautiful place without its own front door.
Longmeadow had the setting: a historic homestead, gardens and the Shipwreck Coast around it. What they didn't have was a website of their own to bring people straight to.
The brief was to capture the elegance of the place and that lost-in-nature feeling, using imagery they already had.
The decisions that mattered
A logo and mark
built around the feeling
Elegant, coastal, considered
We created a logo and identity from scratch, designed to carry the elegance of the estate and its lost-in-nature feeling across every page.
Their own photography,
used properly
No stock, no filler
The site was built entirely around imagery Longmeadow already had, so the site looks and feels like the actual place, not a template with photos dropped in.
A wedding brochure,
delivered automatically
Capture the enquiry, send the detail
We designed a wedding brochure and set up email capture with automated delivery, so a couple enquiring gets the full detail instantly, and Longmeadow gets the contact.
The result: visible on their own terms.
Longmeadow now has a website of its own to be visible and sell directly to people in the area, rather than relying only on third-party listings. The relationship has continued since.
Related: Website design & development · Branding & graphic design · All case studies
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