A real face on a real street.
The hero shows Brian himself on an actual Western Sydney street, not a stock tradie. Next to him: the licence number, the years in business and same-day service across the West.
Home / Case Studies / Murphy's Plumbing
Murphy's Plumbing Plumbing, Western Sydney
The plumber Western Sydney calls first.
One ute, one phone, one bloke who actually shows up. Murphy's Plumbing had run on word of mouth and Facebook since 2009, with no website at all. We built one that sells that directness.
- What we did
- Website design and development
- In business since
- 2009
- Now
- One to two new jobs a month from the website
You're letting a stranger into your house, often on a bad day.
Someone gets Brian's name, types it into Google, and finds either nothing or a Facebook page last updated who knows when. People want to see a licence, a face and some evidence before they call. A generic trade template would have hidden the exact thing worth selling.
The brief: a simple, credible site that shows the quality of the work and makes it easy to request a quote. It had to feel like meeting Brian.
Three calls that did the heavy lifting
Call first, form second.
The main action on every screen is the phone number, one tap on mobile. A quote form sits behind it for jobs that can wait. Someone with a burst pipe doesn't want to fill in fields.
No trade-website filler.
Short, plain copy: what he does, where he works and why people keep his number. Built phone-first, because a plumber gets Googled from a kitchen with water on the floor.
What they needed, what they got
The needWhat we built
WebsiteNever had oneA simple, credible site, built phone-first
TrustStrangers checking before they let him inBrian's face, his licence number, years running and same-day service, all in the hero
EnquiriesUrgent, and by phoneTap-to-call on every screen, with a quote form as backup
New workWord of mouth and FacebookStill there, plus one to two new jobs a month from the website. It paid for itself inside the first month
“Creative Baguette gave us a site that finally looks like the business we actually are.”
We never had a website before, just word of mouth and Facebook. Creative Baguette gave us a site that finally looks like the business we actually are.
It was quick, it was easy, and now people find us and get in touch without me having to chase a single job.
Questions we get about projects like this
Do I have to write anything for my website?
No. One chat is enough.
Creative Baguette writes the copy, plans the pages and builds the site while you keep working. You review a first draft instead of starting from a blank page.
Should a trade website use a phone number or a contact form?
For urgent trades like plumbing, phone first. Most enquiries happen when something is leaking right now, so the site leads with a tap-to-call number.
A form is there as backup for quotes that can wait.
How long does a website like this take?
One 30-minute chat, then a first version within a week of receiving your photos and details.
Then we refine together and launch.
Still running on word of mouth alone?
Free 20-minute chat. No pressure, no perfect brief needed.
Book a free 20-minute chat