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Tessa Finance Asset and equipment finance broker

A new broker, built from the logo up.

Tessa Finance started with no logo, no website and no brand colours. A finance broker has to look credible from the first glance. We built the whole front of the business in one project.

Tessa Finance home page with the eligibility calculator: What type of loan are you after?
What we did
Logo and brand identity, website design and build, eligibility calculator
Looked after
Nearly three years and counting
Now
Still live, still maintained by us, still the front door of the business

People check a broker before they talk about borrowing serious money.

A homemade logo or a thin, generic site plants exactly the doubt a broker can’t afford. And asset finance comes wrapped in loan types and lending jargon most business owners have never had explained properly.

The brief: decide everything from scratch, from the logo to the last page of copy.

Three calls that built the business front

Tessa asset finance logo concept: a straight road overlapping a windy road, with notes on the mirror and the modern rounded font

A logo and palette, from zero.

We made the calls on colour, branding and the logo itself, as one system with custom imagery to match. Tessa looked credible before a single client saw the site.

Tessa Finance Our Services section: asset, truck, equipment, commercial, boat, motorbike, caravan and low doc loans

Every loan type, easy to compare.

The site is structured so each loan type is easy to understand and compare. The copy is written to convert. No filler.

Tessa Finance eligibility calculator on a phone: What type of loan are you after? Car, truck, equipment or personal

A calculator that warms up the enquiry.

Visitors can check whether they would qualify for a loan before they pick up the phone. Hesitant visitors get an easy first step, and the enquiries that come through are already warmer.

Then and now

ThenNow
LogoNoneA logo designed from the first mark up
ColoursNone to work fromA palette and custom imagery, designed as one system
WebsiteNoneEvery loan type explained, with an eligibility calculator built in

“We couldn't be happier.”

Creative Baguette helped us create a website and logo for our finance brokerage business and have been maintaining our website for almost three years now. We couldn't be happier.

They are an absolute breeze to work with and had the site up and running quickly so we could get back to the business side of things. They took our brief and vague ideas and ran with it and developed it into something that matched our vision and suited our needs.

Beata Emanuel Beata EmanuelDirector, TESSA (Tessa Finance)

Questions this project usually raises

Can you build the brand and the website together?

Yes, and for a new business it is usually the better way.

Logo, colours and website get designed as one system, so nothing has to be retrofitted later.

Can you build tools like calculators into the site?

Yes.

Custom tools such as eligibility calculators and interactive forms can be built into the site itself, so visitors can self-qualify before they ever make contact.

What happens after launch?

Most clients move onto a care plan from $97/month.

That covers hosting, maintenance and updates, with simple changes sorted within two business days. Tessa Finance has run this way for almost three years.

Starting a business from scratch?

Free 20-minute chat. No pressure, no perfect brief needed.

Book a free 20-minute chat
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