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Home / Case Studies / Open Air Live with the Matildas

Open Air Live with the Matildas Community sport event, CommBank Stadium

Tickets were selling. The page didn't exist.

Open Air Live brought some of the Matildas' top players to meet fans and answer questions live in stadium. Tickets were already moving. We built the page overnight.

Open Air Live with the Matildas event website, designed and built by Creative Baguette
What we did
Website design and development, ticketing page
Turnaround
Overnight
Scope
One page, one job: tickets

Event marketing without a landing page leaks interest at every share.

The event was real, the branding was done and tickets were moving. What was missing was one link that answered what, when, how much and how do I book.

The brief: turn the branding and event details already locked in into a simple page people could book from. Fast.

Two calls that beat the clock

Open Air Live banner with Alanna Kennedy, Mackenzie Arnold and Caitlin Foord, CommBank Stadium, Sydney

Their look, used as is.

The event's branding and information were already set. We built straight around them, so the page looked like part of the campaign from the first minute.

Open Air Live page section: 'Win the chance to play alongside your Aussie hero' with the event details

One job: sell the seats.

Event details, what fans would actually get, and a direct path to tickets. Nothing else competing for attention. Built for phones first, because event links travel through social posts and group chats.

What they needed, what they got

The needWhat we built
TimingTickets already selling, no page to send people toReady overnight, before the next sale window
DesignBranding already locked inBuilt directly around it
ContentWhat, when, how much, how do I bookEvent details, the story, one path to tickets
PhonesLinks opened from feeds and group chatsFast and clear on a small screen first
TrafficSurvive a burst from event promotionDeliberately simple underneath, nothing clever to break

Questions we get about projects like this

Can you really build an event page overnight?

When the scope is right, yes. A focused one-page build with the branding and content already decided can be turned around in a day or two.

The honest condition: the tighter the deadline, the simpler the page has to be.

What does a one-page event build include?

The event story, the practical details people actually check (where, when, how much), and one clear path to buy tickets or register.

Built mobile-first, because event links get opened from social feeds and group chats.

What happens to the page after the event?

Whatever suits you. It can come down, stay up as a record of the event, or be reworked for the next one.

Creative Baguette can keep hosting and updating it, or hand everything over.

Got an event that can't wait?

Free 20-minute chat. No pressure, no perfect brief needed.

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