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Redesign quotes confuse people because they span the same range as new builds, from a few hundred dollars to five figures, for a website that already exists.
Here is why, what the real ranges are, and the three redesign-specific costs that never appear in the quote. Not sure you need a redesign at all? Start with redesign vs rebuild: how to tell which you need.
The expensive part of web design was never the pixels. It is deciding what the site should say, to whom, in what order. A redesign redoes exactly that thinking, then rebuilds the presentation around it.
Market-wide, expect 60 to 100 percent of new-build pricing. With us that is the same range as any build: most projects between $1,900 and $3,800, with refreshes and one-pagers from $700.
Every old page address must point to its new home or your Google history evaporates. Ask any redesign quote how redirects are handled. Included and taken seriously is the right answer; hesitation is your answer.
A redesign is when you discover which pages were carrying dead weight. Budget thinking time, yours or your designer's, for what to cut.
If the underlying platform is sick, a redesign is lipstick on wet foundations, and you will pay twice. This is the fix-or-rebuild judgement an audit settles for $450, credited if we do the work.
Page count (a 5-page refresh is not a 50-page restructure), whether the words are being rewritten or kept, e-commerce, and how much of the old site is worth saving.
What does not change the price much: how bad the old site looks. Ugly is cheap to fix. Confused is what costs.
If you are in Sydney, our website redesign service is the front door; Adelaide businesses have their own page.
Usually 60 to 100 percent of new-build pricing, because the thinking gets redone. With us: most projects between $1,900 and $3,800, refreshes and one-pagers from $700.
Often the same, and starting again is sometimes cheaper when the old platform is unhealthy. An audit answers it honestly for your site, and the fee is credited if we do the rebuild.
Done properly, no: redirects preserve your history. Done carelessly, yes, badly. It is the first question to ask whoever quotes you.
Twenty minutes, straight answers, no obligation to proceed.
No pressure, no perfect brief needed.
Book a free 20-minute chat/ Written by Manon Vernay, founder of Creative Baguette · her story
